REALSUPPORT INC. LOGO, PHOTOS AND TEXT
USAGE POLICY & GUIDELINES
Effective August 2006
The following details the guidelines for the use of RealSupport's team photos,
logo and bios including, but not limited to, print applications and for use
on the World Wide Web by RealSupport's clients and business partners and is
subject to the following conditions:
- Required Photo Collage of RealSupport Team
The following is the approved team photo collage that must be used on all
websites, print material and other media. For website use, it is important
to use the link to the collage rather than saving the collage on your own
web server so that if there are updates, they will be made automatically
to the image on your site. For print material, please use caution as the
photos may need to be updated due to changes in employee status or the addition
of new employees. Please be advised, that while RealSupport has retained
expressed authorization from all employees to utilize their photo, if an
employee leaves the company for any reason, they may request that any and
all print materials and web pages eliminate the use of their photo.
Link for photo graphic (low res):
http://www.realsupportinc.com/
images/realsupportphotocollagelores.jpg
Link for photo graphic (high res):
http://www.realsupportinc.com/
images/realsupportphotocollagehighres.jpg
- Required Text
The RealSupport team photo collage and/or logo must always be accompanied
by the RealSupport team biography (referred to as "text" within this document)
in clearly visible text. The text may be displayed either to the left or
right of the photo or logo. For web sites and other media or print material
making use of the RealSupport team photo collage and/or logo, the required
text is as follows. At times, RealSupport will give permission to modify
the copy; however, it must be approved prior to making any changes. Team
member names are not to be used as text, but will be used on the photo collage
graphic.
RealSupport,
Inc.
Virtual Marketing Assistants
An essential component of our team that you are unlikely to meet is
RealSupport Inc. Working just outside of Chicago, the RealSupport team
specialize in real estate marketing. Our virtual team undertakes many
of our marketing projects - from ad and postcard campaign creation and
website design to listing coordination and email marketing. Using high-tech
solutions, our virtual team members blend innovation, experience and
peerless dedication to client care. The team is one extraordinarily
important reason that we can pledge, with utter confidence, that we
will deliver consistent, high quality marketing materials for all of
our listings.
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- Required Logo - For Clients
Clients of RealSupport are not obligated to use the RealSupport logo. However,
if it is used, it must be used in compliance with the guidelines stated
in number 4 below.
- Required Logo
All business partners (and clients that opt to use the RealSupport logo)
must use an approved logo and must be displayed in accordance with these
guidelines. The logo may not be displayed smaller than the original size
that has been provided to you. The logo may be displayed at a larger size,
but all elements of the logo must be proportionally increased in size. The
RealSupport logo must not be altered in ANY way. The logo may not be taken
apart; changed in proportion, color or fonts; shrunk; or otherwise altered
from the version supplied to you by RealSupport Inc. Banner Ads must link
to the appropriate website and do not require additional text.
Link to low res logo (for websites):
http://www.realsupportinc.com/
images/RealSupportLogo72dpi.jpg
Link to Download high res logo (for print material):
http://www.realsupportinc.com/
images/RealSupportLogo.jpg
- Required Link
The RealSupport logo and text title "RealSupport, Inc." must always be an
active link to the following URL's: http://www.RealSupportInc.com
- Required Placement for Logo
The logo must always be stand alone, not be combined with any other graphical
elements other than the team photo collage. Required text must also always
appear.
- Positive Presentation
You must display the RealSupport logo, photo collage and text in a positive
manner. The logo, photo collage and text may not be used to depict RealSupport
and or any of its members, clients, employees, services, products and affiliates
in any negative way. The logo, photo collage, and/or text may not be used
on "adult"; sites or sites that promote or portray discriminatory practices
against any individual or group based on race, religion, gender, sexual
orientation, ethnic background, etc.
- Alternate Text for Images (the ALT tag)
The Alternate text tag for the logo and/or photos (ALT) may only include
a reference to RealSupport and/or services provided by RealSupport. The
ALT tag may not include text about another company, text for advertising,
derogatory terms, or otherwise. The preferred tag for the logo and photo
collage is ALT="RealSupport - Real Estate Virtual Assistants".
CHANGES TO THESE GUIDELINES
RealSupport reserves the right to change these guidelines solely at its own
discretion. RealSupport will provide 15 days electronic notice of these changes.
Fifteen (15) days following such notice, changes must be incorporated to any
RealSupport photos, logo and text usage.
TERMINATION
RealSupport reserves the right to immediately terminate permission to use
its logo, photos and text to anyone at any time. RealSupport may visit participating
sites to check on compliance to these guidelines. In addition, RealSupport
may terminate this entire RealSupport logo, photos and text use program with
15 days electronic notice.
ONLINE REALSUPPORT, INC. LOGO, PHOTO AND TEXT USAGE QUALIFICATIONS
To qualify to display the RealSupport logo, photo collage, and text on your
website, print materials or other media, you must provide any, or all, of
the following features, qualifications and or information:
- Be a RealSupport Inc. Client, in good payment standing
- Be a RealSupport business partner or vendor
- Be a RealSupport affiliate
- Have an active link to RealSupport website or sections within
- Offer any information for which RealSupport is the originating source